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Don’t stress about your content, just share you and your brand and give your customers the opportunity to do the same!
What do you do when you have to create your original 20% and no ideas come to mind? Look no further! Here are some simple ideas to help you deliver, not only relevant content, but some cool content that will share your brand, your authenticity, and engage your audience.
The idea of “just right” applies to your porridge and your social media content. You want to share enough about your business that your followers know what you’re selling, but you don't want to be TOO HOT - all about you all the time. And you don’t want to be TOO COLD - not sharing about who you are at all.
One way to invest in your company and promote your brand, without breaking the bank, is to host social media contests and giveaways.
Hashtags connect your audience with others who are on social media but aren’t necessarily one of your followers (yet). They are a great tool for building your online community and audience.
Instagram is a must have in your marketing toolbox. Doing Instagram right will make sure that you’re not wasting your time with a broken tool that won’t build a shack, but a tool that can build your brand into a colossal success.